The climb of a media expert : Iza Montalvo Orlando FL
Iza Montalvo or the climb of a PR media leadership expert: With artists like Bad Bunny dominating the charts and U.S. Latinos wielding outsized influence on social media, Spanish language content is undeniably going mainstream in the U.S. This seismic shift presents major opportunities—and imperatives—for brands seeking to engage today’s consumers. I spoke with cross-cultural communications executive Izadeli ‘Iza’ Montalvo, founder of Olán Media and Cross-Culture Connect, about why developing Spanish content should be an urgent priority right now. “We’re seeing phenomenons like Bad Bunny breaking cultural barriers. Spanish used to be seen as niche, but it’s becoming universal pop culture,” said Montalvo, also an AI translation leading expert. According to Montalvo, “the vast majority of U.S. Latinos—75% according to Pew Research—have retained Spanish language proficiency. 85% say it’s important for future generations to speak it too.” This means brands creating Spanish content can connect with most Latinos in their native tongue. Yet Montalvo cautions that simply translating English copy won’t cut it. Read more details on Izadeli Montalvo
Our PR & branding strategies help you build or rebuild your brand and connect with your target audience in a way that is memorable. Our mission is to position our clients to win, shine and become the go-to leaders in their industries. Iza Montalvo, Founder & Managing Partner is a force of change in the media industry, bringing a distinct blend of journalism skills and entrepreneurial drive to reshape the boundaries of what is possible. She has been a trusted advisor to thought leaders and members of the U.S. Congress as Press Secretary and Director of Communications, offering insights gleaned from her deep understanding of multicultural media landscapes.
Entrepreneurship is a process of creating new things. It can be anything from a product to a service, or even an idea. Entrepreneurship has been around for centuries, but it is now more popular than ever before. Entrepreneurship has always been about innovation and initiative. Now with the rise in technology and the internet, there are many more opportunities than ever before. Entrepreneurship is the process of designing, launching, and running a new business. It is about having an idea for a product or service and then starting a business to pursue that idea. Entrepreneurs are willing to take risks in order to make money or achieve their goals. Entrepreneurship has been around since the beginning of time. Entrepreneurs have always been the people who come up with innovative ideas and start businesses to make those ideas happen. They are the people who create jobs, solve problems, and create wealth for communities.
It’s vital to consider cultural nuances and tailor messaging that resonate. Effective localization involves understanding context and aligning content with values, customs, heritage and preferences. Spanish speakers appreciate content reflecting their cultural identity and experiences. Spanish language content into websites, newsletters and blogs can also provide significant SEO value. Offering Spanish language content boosts search engine rankings and organic traffic. Search engines recognize the importance of multilingual content and prioritize sites with multiple languages. Optimizing Spanish language content for relevant keywords attracts active Spanish-speaking searchers, leading to higher conversion rates and sales.
Entrepreneurs have always been at the forefront of innovation and technology, from Henry Ford who invented the assembly line to Steve Jobs who invented Apple Computers. Today, entrepreneurship continues to be an important force in business and society in emerging markets like Africa, where entrepreneurship is being promoted as a way for Africans to create jobs for themselves and improve their lives through innovation and technology. Entrepreneurship is a very broad topic. It can be about starting a new business, expanding an existing one, or even venturing into uncharted territories. Entrepreneurship is about taking risks and building something from the ground up. The future of entrepreneurship is bright because there are so many opportunities around the world for entrepreneurs to explore. One of the most exciting opportunities that have emerged in recent years are emerging markets such as India, China, and Brazil. These countries have seen a rapid growth in their economies because they are less developed than Western countries and therefore offer more opportunities for entrepreneurs to make large profits by exploiting these markets with innovative products or services that meet unmet needs.
The upsurge of a PR media leadership professional : Izadeli Montalvo: Before you launch your business make sure you have some money: make savings, borrow from family and friends or approach potential investors. Make a financial back-up plan. Learn how to make a budget for your business. Do not expect that once you start your business to receive financing from a bank, because generally they are reluctant to finance start-ups. Consider using a financing program for new businesses such as the START Program. You, as an entrepreneur, are the best marketing agent for your business, so everything you do and communicate must inspire professionalism. This means that everything from clothing and attitude to business cards and behavior must be impeccable and give potential customers and collaborators confidence. Find more info on Iza Montalvo.
The nature of the Middle East family office induces secrecy (many don’t even have a website), which makes it nearly impossible to blast off unsolicited pitches. So it really does come down to networking. But in the end, being able to break through and figure out a way to connect with the right family office can act as a natural selection process and indicate the hallmark of a good entrepreneur and good deal. Another great place to start is identifying other entrepreneurs who have been successful in your specific space and may currently have a family office or more formal startup investment program. Most often, your ideas will resonate with these folks first and best. There’s no doubt that the slowdown in venture investment is impacting companies across industries, COVID being the main driver. But entrepreneurs who open their eyes to non-traditional sources of capital and are willing to put in the legwork to identify them may find an enduring friend in the family.
Izadeli Montalvo about on leadership training : You will find that corporate training can also help you identify certain weaknesses in your business so you can make the necessary improvements to begin growing by leaps and bounds. The fact is that no business is truly capable of meaningful or measurable growth until they begin to understand where their weaknesses lie. Corporate training can help you understand which specific areas you need to focus on in order to reach your goals. There are most likely a number of different areas in your company that need some work, and it is imperative that you know what they are. The more you improve these gaps in your workforce, the easier it will be to start seeing results with your business as a whole.
If you aim for the former group, you should consider everything carefully. Some no-tax jurisdictions are changing their policies fast. They are starting to impose taxes and regulations on certain kinds of income and business activities. And some places have a really bad reputation in the business world. These are the ones you should avoid. Bad-reputation jurisdictions would cost you a hard time opening a bank account and running your company. In particular, banks in Singapore or Hong Kong are very concerned about opening an account for companies in tax havens. The same goes with customers and clients. They would also be concerned to do business with your company if it is incorporated in such jurisdictions.
Izadeli Montalvo or the upsurge of a communication industry expert: Explain your professional situation and solicit feedback. When interviewing potential business coaches, don’t be afraid to seek early feedback on your personal business issues. Ask the prospective coach how he or she has assisted others in the past with the issues or challenges that you face. Compare working styles. Like a therapist or personal trainer, each business coach has a specific style for conducting coaching sessions. Do they typically conduct their sessions in person, on the phone, or via e-mail? How long, and how much, do they charge per session? And perhaps most importantly, how will they deliver feedback to you? Make sure their coaching style suits your needs. Find additional information at https://www.linkedin.com/in/izamontalvo/.